On 19 November, the Global Compact’s 2015 LEAD Symposium brings LEAD companies together to discuss the integration of sustainability into the functional areas of a company, including Research & Development, Human Resources, Marketing, Finance, Supply Chain, etc. and will also serve to launch the Roadmap for Integrated Sustainability – a comprehensive framework for the acceleration of best practice and performance on sustainability integration that will enable companies to lead the way to a sustainable future.
The Student Challenge
In preparation for the event, students of PRME Champions schools were invited to enter the PRME-LEAD Challenge by submitting a short video that captures their vision on the theme of the event: Roadmap for Integrated Sustainability. Students were asked to see themselves as the CEO of a large company and answer the following questions: What is the function that you see as the number one priority for integrating sustainability? Tell us what industry your company is in and specifically why you chose this function.
The Winning Videos
The top videos were shown at the Symposium in Madrid today:
The winning video Roadmap for Integrated Sustainability: Research and Development, the How from students at the University of Guelph College of Business and Economics in Canada focused on the key roles of research and development in developing the how to implement sustainability, as well as marketing to develop strategic engagement plans that represent the companies vision.
A runner up, the video from students at the University of Guelph College of Business and Economics in Canada focused on the role of sustainability in human resources, its role in employee engagement and how employee satisfaction builds stronger companies.
Sustainability is all around us, a runner up from students at Externado University Management Faculty in Colombia explained how sustainability does not depend on one specific area but rather that all parts of the business need to be engaged and active. Sustainability must be part of the vision and mission statements as well as part of key priorities. Click to see the video.
The PRME Secretariat regularly puts out calls for student videos to be shown at Global Compact events. Read the monthly newsletter to stay updated.