Women, Responsible Leadership and the MBA (part 2): Entrepreneurship and 10,000 Women

 UnknownThe last blog focused on Women, Responsible Leadership and the MBA by looking at the range of initiatives and resources available on this topic. Now, the second part considers the growth in training programmes specifically focused on women entrepreneurs.

Specifically, we look at PRME signatories involved in the 10,000 Women project started by Goldman Sachs. The project is a five-year global initiative designed to help grow local economies and bring about greater shared prosperity by providing 10,000 underserved women entrepreneurs with business and management education, access to mentors and networks and links to capital. The project is currently operating in 43 different locations around the world and partners with local schools to develop and provide entrepreneurial training. Participating schools offer free certificate programmes for women around entrepreneurship which often also includes mentorship and networking opportunities.

The Women’s Entrepreneurship and Leadership Center of The American University in Cairo has created The 10,000 Women Entrepreneurship and Leadership Certificate Programs (WEL) for Egypt. The Center works to narrow the gender gap by supporting a pool of talented women entrepreneurs and leaders to become active contributors to the economic vitality of their communities. Over 303 entrepreneurs have been trained since 2008.

In Brazil, Fundação Dom Cabral offers, in partnership with INSEAD, a  Entrepreneurial Women Programme certificate, which covers strategy, finance, marketing, people, logistics and business plan development. Since 2009, there have been twelve classes for women to develop competencies and skills that entrepreneurs need to make their businesses grow. This year, over 200 women have signed up for the next programme. Also in Brazil, Fundação Getulio Vargas offers a similar certificate, while their website provides an overview of the different businesses run by women who have gone through the certificate programme.

In the US, Babson College was been working to unlock the growth and job-creation potential of small businesses across the United States by providing greater access to business education, mentors and networks, and financial capital. Delivered through community college partners at select sites across the US, participating business owners must have a minimum of four employees, been in business for at least two years and post annual revenues of between $150,000 and $4,000,000.

In Peru, the Universidad del Pacifico is also involved in training women entrepreneurs. Because Peru has a well-developed microfinance network, the programme uses these networks for recruiting purposes and offers alumni access to a range of finance options to help them grow their business.

In South Africa, University of Cape Town launched the Raymond Ackerman Academy 10,000 Women program which targets two social issues, increasing unemployment as well as the large and quickly growing youth population. The programme gives students the skills to help them pursue careers, further their studies or start their own business and is open to both women and men. University of Pretoria has a certificate programme for women which takes place for 16 days spread over 4 months and includes 6 months of mentorship, 6 months of community-based women entrepreneur dialogues and ongoing networking events.

In China, Tsinghua University has partnered with Yale to create the Yale-Tsinghua Certificate in Healthcare Management. The program aims to help female Chinese healthcare managers and officials attain knowledge, skills and networks necessary for continued growth in healthcare careers. The programme is looking to train around 500 female Chinese healthcare managers and officials.

In India, the Indian School of Business’ Women’s Entrepreneurs Certificate Programme has had over 550 women entrepreneurs who have successful completed the programme across Bengaluru, Delhi, Hyderabad, Mumbai and Pune. They also provide a system of mentorship both online and offline.

There are also a large number of signatory schools that have entrepreneurship programmes focused on women which are not part of the 10,000 Women initiative. International Business School in Lithuania in 2010 implemented a project “Promoting Entrepreneurship among Women in Georgia in the Context of Integration into the European Union.” The project was designed to contribute to Georgia’s economic and social development and programs. Promoting women’s entrepreneurship is seen as a preventive measure to reduce women’s unemployment and poverty levels as well as to contribute to one of the strategic goals of the Millennium Development project.

Creating Teaching Cases around Sustainability

Management related academic institutions play an important role in training the current and future generations of leaders. Part of the Principles for Responsible Management Education (PRME) and the Higher Education Sustainability Initiative is to encourage research on sustainable development issues, in particular leading up to Rio+20.

In an earlier blog, we looked at a selection of business schools that are developing teaching cases focused on sustainability and corporate social responsibility (CSR). There have been a growing number of schools writing case studies around these topics, and here we look at a few more examples from the US, UK, Spain and China.

San Francisco State University College of Business has an initiative to develop a series of case studies of local businesses in the Bay Area on their journey to sustainability. The initiative will include a variety of efforts to promote and support the development of business sustainability case studies by 1) fostering collaboration among leading sustainability case writers who teach at business schools in the Bay Area; 2) providing incentives and support to help faculty develop and apply case writing skills in the area of business sustainability; and 3) distributing and promoting cases. The initiative is sponsoring a forum to create a community of case writers from the area and is offering workshops to assist faculty in the development of case writing skills.

Cranfield School of Management, through a partnership with the Pears Foundation, which involves a collaboration between Cranfield School of Management, London Business School and the Said Business School at Oxford University have been developing a series of 27 case studies on themes such as sustainability, corporate governance and ethical decision making on companies.

There are also several examples of schools involving students in the writing of new case studies focused on responsible leadership. Columbia Case Works at Columbia Business School pairs second year students with faculty to write new cases around sustainability topics. Students also work with faculty to write introductory papers, which are distributed to all entering students on the topics of CSR, governance and values based leadership. Each summer, IESE Business School sponsors positions for research assistants with the aim of writing cases involving responsible management. The School’s professors are invited to identify and discuss situations (with colleagues and students, during and after class) that they have experienced during their professional activity and may be useful for developing a case study.

In May 2010, Hong Kong Baptist University School of Business organised the Symposium on Social Enterprises in China to provide a platform for discussion on the business models and success factors of social enterprises in China. Case studies were mainly developed by students of the Doctor of Business Administration (DBA) programme after visiting different social enterprises in Hong Kong and several cities in Mainland China, including Anhui, Beijing, Shanghai, Shanxi, and Qinghai. Subsequent to the Symposium, a casebook entitled “Social Enterprises of the New Age: Case Studies in China” was published by Chinese Businesses Case Research Center and DBA students in May 2011.

Are you working on an initiative to create case studies around corporate sustainability or responsible leadership in your region? Share your experiences in the comments area below this blog.

Responsible Leadership in China: 5 questions for Eric Seidner, MBA 2010, and Director of the Being Globally Responsible Conference, CEIBS, China


1.    
What is the Being Globally Responsible Conference, and why do you feel it is important?

The Being Globally Responsible Conference is an annual, 2-day event organised by students at China Europe International Business School (CEIBS) in Shanghai, China. The event was started in 2006 by students and was such a big success that it became an annual event.  2011 marked the 6th year this event has been taking place and it is now the largest MBA student-led CSR conference in Asia-Pacific. The event aims to raise awareness about CSR among MBA students, help students learn about career options in this area, and provide networking platform between students and corporations.

Generally speaking, these conferences help to sustain an important dialogue about ethics and responsible business practices among members of the business community. It is with MBA students, however, and particularly with those studying in environments where there is a rapid acceleration of growth like we see in China, that I believe they have particular importance. MBAs are not green behind the ears; they have business experience, but they are still impressionable. To have conferences of this type at this stage in their career demonstrates that it need not always be “business as usual,” and that the responsibility to affect change really does rest in their hands.  In many cases, they also help to demonstrate that sustainable/responsible practices are not mutually exclusive from profitable ones.

2.     How is sustainability viewed in China by students? The business sector?

China’s growth and development over the last few decades has been astounding. But this rapid development comes at a cost: the depletion and pollution of resources.  For China, sustainability is not a buzzword or a utopian concept, it is necessary for survival.  China is heading towards many choke points in resources (e.g. fresh water supplies) and a potential crisis in health costs from rampant pollution.  The seriousness of these issues has been reflected in the country’s latest five-year plan, which enumerated very ambitious sustainability goals.  In the business community, there is often a sharp focus on short-term profit but a rather myopic view of long-term consequences. Surrounded by this, Chinese MBAs need to hear alternative views so that they can question and challenge the business status quo.

Because China is newly wealthy, there is a tendency to enjoy “having” after so long of “having not”.  Chinese have many new options, opportunities and life styles to explore and are eager to do so. A lot of emphasis is placed on earning money and enjoying the material world that did not exist a decade ago in China. Sustainability is often back-seated to business concepts (e.g. finance) that demonstrate a clearer path to wealth.  It is therefore critical to demonstrate that sustainable practices have real results for bottom lines if implemented properly. Fortunately, there are a growing number of Chinese businesses looking at these issues.

3.     How many students attended the last event? Did they feel it was a success?

The conference is very successful, and every year more students attend.  Students came from over 19 business schools across China and a long list of international schools, as well as representatives from business, not-for-profit organisations and academia. We had speakers from multiple countries, business fields and with very differing perspectives and insights on the topic.  Furthermore, we had speeches, panels, workshops, activities and even a marketplace. In short, we felt we offered a very well rounded and impactful line-up at the BGRC. I’m looking forward to the 2012 edition!

4.     What have been some of your favourite moments from the event?

This year we had an incredible list of speakers, including Ning Li, the founder and Chairman of LI-NING (sporting equipment), Casey Wilson, the founder of Wokai (a Chinese version of Kiva), Bo Wen, an environmental activist and Time Magazine Eco Hero, as well as representatives from national and international businesses across China. Besides meeting my childhood martial arts hero, Jet Li, Chairman of One Foundation Philanthropy Research Institute, I was really pleased with the large turnout and the feedback I received from both presenters and attendees.  It is important that these events have a networking component that helps connect members of this community.

5. Are students at CEIBS very active in sustainability? What else are you up to?

CEIBS is very active in this regard.  We have modules on responsible leadership, ethics and corporate governance.  We also have a two semester-long responsible leadership project that requires student teams to work on sustainability projects with local and international companies. To demonstrate that CEIBS walks the talk, it is also the first carbon neutral business school in Asia, which is an initiative that grew out of a responsible leadership project and was then carried forth by myself and two other teammates.  We launched several energy reduction campaigns on campus, planted a forest of 1000 trees in Inner Mongolia and eventually offset the school’s carbon emissions. There is now a large team of about 10-14 students, known as the Decarbonators, dedicated to furthering’ sustainability efforts at CEIBS.

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